There are some 4.7 billion smartphone users worldwide, and the number is rising. In Germany, around 20 million smartphones are sold every year, as Bitkom recently reported – a heavy burden on the environment and climate: Information and communication technologies are responsible for around eight per cent of Germany’s CO2 emissions. The high consumption of valuable raw materials, such as precious metals and rare earths, exacerbates the problem.
The discussion paper "Circularity as the Service" by the Wuppertal Institute, commissioned by the Vodafone Institute, offers the first comprehensive overview of the entire smartphone lifecycle. The authors identified strategies the smartphone industry can use to extend device lifespans and reduce their ecological footprints. In doing so, the benefits of extending device usage spans became clear: An average usage span of five to seven years could reduce greenhouse gas emissions from smartphones by around half. Currently, smartphones in Germany are replaced after an average of 2.5 years. Extending the usage span could significantly reduce the need for new devices, which would translate into economic advantages for consumers – in addition to the obvious environmental benefits. Consumers would also prefer to use their smartphones for longer: According to a survey conducted in Austria, smartphone users would like to see device lifespans of around five years.
The authors emphasise that it is primarily up to the the industry and policymakers to work towards a more sustainable use of smartphones – and that strategies for extending smartphone usage spans must focus on consumers, but also on the entire smartphone system, including manufacturers, service providers and other market stakeholders. Only then can a sustainable transformation in the production and usage of smartphones be achieved.
However, this requires new business models and a focus on the needs of consumers in order to jointly shape a more environmentally friendly future. |